(Electronic Enthusiast Network reported article / Zhang Ying) Recently, a securities company said that Xiaomi’s adjusted net profit continued to be optimistic, turning losses in 2016, 5.4 billion in 2017, 11.5 billion in 2019, and 22 billion in 2021, almost every two years. double. The volume and price of the mobile phone business have risen, and the ability to "make money along the way" has been increasing, and the situation has become more and more favorable to Xiaomi. Xiaomi's mobile phone business and AIoT business are both in a period of investment and rapid growth. How to continue to make money? Building a talent echelon and developing innovative products have become the top priority. Of course, incentives for existing talents have also become one of the important measures.



On March 24, Xiaomi Group issued an announcement saying that about 174.9 million Xiaomi shares were awarded to 4,931 employees. The total value of employee equity awards is 2.585 billion Hong Kong dollars, equivalent to 2.106 billion yuan, with an average of 420,000 yuan per person.

Xiaomi said that it is scheduled to issue stock rewards from March 24 to April 1. The targets of this incentive plan include selected employees of the second phase of Xiaomi’s “Entrepreneur Program” and other outstanding employees, excluding company executives.

Looking back at the development history of Xiaomi, in July 2019, Xiaomi issued stocks to more than 20,000 employees, each with 1,000 shares, becoming Xiaomi's most covered employee reward. On July 2, 2021, Xiaomi awarded a total of 16.04 million Xiaomi shares to the first batch of 700 employees selected into Xiaomi's "Young Engineer Incentive Program". On July 6, Xiaomi announced that it would grant 119.7 million Xiaomi shares to 122 people, including technical experts, the first batch of candidates for the New Decade Entrepreneur Program, and middle and senior managers.

"For Xiaomi to become a great company, it must master core technologies." said Lei Jun, founder and CEO of Xiaomi Group: "After recruiting 5,000 engineers last year, this year will continue to recruit 5,000 outstanding engineers. "

Increase investment in chip research and development to enhance the differentiation of 5G flagship mobile phones

Xiaomi's daring of large-scale talent incentives is behind the explosion of performance and the continuous launch of self-developed chips to consolidate growth potential. In 2021, Xiaomi will launch the self-developed professional imaging chip Pengpai C1 and the self-developed charging chip Pengpai P1. And it was launched for the first time in the configuration of folding screen mobile phones and 5G flagship mobile phones, which strengthened the performance selling point of its own products.

A bright spot in Xiaomi's financial report in 2021 is that Xiaomi invested 13.2 billion yuan in research and development that year, a year-on-year increase of 42.3%. Xiaomi continues to explore cutting-edge technology. In 2021, on two high-end flagships, Xiaomi MiX Fold and Xiaomi 12 Pro, it will launch its self-developed professional imaging chip Surging C1 and self-developed charging chip Surging P1 respectively. Xiaomi also announced that it will continue to increase its R&D investment in the next five years, which is expected to exceed RMB 100 billion.



In the past, Xiaomi's lack of R&D investment was criticized by the industry. Xiaomi Lei Jun once said: "Self-developed chips start at 1 billion, and it will take 10 years to get results." Xiaomi's previous surging S1 went up and down, and the legendary surging S2 died without a hitch. However, the pace of Xiaomi's self-developed chips has not stopped. The author's review shows that Xiaomi's research and development expenses in the past five years have shown an increasing trend, 1 billion yuan in 2017, 5.8 billion yuan in 2018, 7 billion yuan in 2019, and 2020. Directly exceeds 10 billion annually.


In March 2021, Xiaomi released the Surging ISP chip C1, which has a dual filter configuration, which can realize parallel processing of high and low frequency signals, and increase the signal processing efficiency by 100%. With the self-developed algorithm, the 3A (AF, AWB, AE) performance of the image is greatly improved.

On December 18, 2021, Xiaomi released the first charging chip Pengpai P1. This Xiaomi self-developed chip manufactured by Nanxin Semiconductor realized single-cell 120W fast charging for the first time. As the industry's first resonant charging chip, Surging P1 has a 4:1 ultra-high-efficiency architecture with an adaptive switching frequency. The resonant topology efficiency is as high as 97.5%, the non-resonant topology efficiency is 96.8%, and the heat loss plummets by 30%. Surging P1 is Xiaomi's 4:1 charging chip with the highest charging efficiency, which can achieve an ultra-high power density of 0.83W/mm, and LDMOS also achieves an industry-leading ultra-low 1.18mΩmmRSP. It is worth mentioning that Xiaomi Mi 12 Pro is the first smartphone equipped with Surging P1, which supports wired 120W Surging second charging, 50W wireless second charging and 10W wireless reverse charging.

In addition, Xiaomi launched a broader talent incentive plan, established a robotics laboratory, and launched a bionic quadruped robot CyberDog Engineering Exploration Edition, which successfully won the 2021 Xiaomi "Million Dollar Technology Award".

Xiaomi's three major businesses promote the coordinated development of the group's talent recruitment and training

On March 23, Xiaomi released its fourth quarter and full-year financial results for 2021. According to the financial report, the company's total revenue in the fourth quarter reached 85.6 billion yuan, a year-on-year increase of 21.4%; adjusted net profit reached 4.5 billion yuan, a year-on-year increase of 39.6%. For the full year of 2021, Xiaomi Group's total revenue reached RMB 328.3 billion, a year-on-year increase of 33.5%; adjusted net profit reached RMB 22 billion, a year-on-year increase of 69.5%.

At the earnings conference, Xiaomi disclosed that the revenue of the smartphone division increased by 37%. Xiaomi shipped 190 million mobile phones in the whole year, ranking third in the world in terms of market share. And it will remain the company's largest contributor in 2021, accounting for 63.6% of total revenue. In addition, Xiaomi's IoT business grew steadily, with full-year revenue reaching 85 billion yuan, and fourth-quarter revenue of 25 billion yuan, a year-on-year increase of 19%.

As early as August last year, Xiaomi Lei Jun said in his speech that the most important task for Xiaomi at present is to stand as the world's second largest smartphone market, and the goal is to become the world's number one smartphone market within three years. From mobile phones, AIoT to automobile business, Xiaomi's development is now the most important thing is the expansion of talents.

Wang Xiang, president of Xiaomi, said that the company's electric vehicle business currently has more than 1,000 R&D personnel. Building a car is a deliberate move by Xiaomi, which will bring new momentum to growth. He also pointed out that the supply of mobile phone chips will return to normal this year, and it seems that there will even be an oversupply situation throughout the year. Although the new champion epidemic and the external environment have challenged the overall market, he is optimistic that the total number of smartphones this year will reach 1.3 billion to 1.4 billion units, and Xiaomi still has a lot of room for growth.



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