For the mobile phone industry, 2022 will undoubtedly be a year of insufficiency. The capricious epidemic situation superimposes the instability of the supply chain, as well as the price increase of various raw materials. End consumers are constantly reducing their expenses, and mobile phone manufacturers have to keep cutting orders. .
Even if the general environment is not particularly good, September is still a highland that many mobile phone manufacturers are grabbing. Is the number 9 a lucky number? In September, Apple’s iPhone 14 series mobile phones will be released, Huawei’s Mate 50 series mobile phones will be released, and new products such as Xiaomi 12T and Xiaomi 12T Pro will be launched.
The new Mi 12T and Mi 12T Pro products will be released overseas by Xiaomi in September. The camera capability is a highlight, which is known as 200 million pixels. Xiaomi Mi 12T Pro is equipped with Qualcomm Snapdragon 8+ flagship processor, supports 120W wired flash charging, the rear main camera is 200 million pixels, the model is Samsung HP1, and the sensor size reaches 1/1.22 inches. The sensor used by Xiaomi Mi 12T Pro has a unit pixel area of 0.64μm and supports ChameleonCell pixel synthesis. In a dark light environment, Samsung’s 200 million pixels can synthesize 1.28μm large pixels to generate 50 million pixel proofs.
The model corresponding to the Xiaomi Mi 12T Pro in the domestic market should be the Redmi K50 Extreme Edition, and there is only a small difference between the two.
We see that according to Canalys data, Xiaomi Group’s smartphone market share in the first two quarters of 2022 will be 12.6% and 13.8%, respectively, which will increase quarter-on-quarter for two consecutive quarters, ranking third in the world. This achievement did not come easily. Looking forward to the big sale of Xiaomi 12T and Xiaomi 12T Pro!
On August 19, Xiaomi Group released the company’s unaudited financial data for the first half of 2022. In the first half of 2022, Xiaomi Group achieved revenue of 143.5 billion yuan, a year-on-year decrease of 13%. Among them, the revenue in the second quarter was 70.17 billion yuan, a year-on-year decrease of 20%, and a slight decrease from the first quarter. In the first half of the year, Xiaomi achieved a net profit of 830 million, a year-on-year decrease of 95%, and an adjusted net profit of 4.94 billion, a year-on-year decrease of 60%.
Xiaomi mobile phones are the focus of everyone’s attention. In the second quarter, Xiaomi mobile phone shipments were 39.1 million units, a year-on-year decrease of 26%.