Support Internet of things and 5g innovation
From wearable devices and connected cars to smart appliances, devices supporting the Internet of things are becoming more and more common in our daily life. For telecom companies, the ubiquitous coverage they provide is crucial for managing traffic from Ott broadcast services, connecting these IOT devices, and transmitting data generated by new technologies such as augmented and virtual reality.
Due to the availability of 5g technology, the rise of the Internet of things will continue to accelerate, which is expected to drive the explosive growth of data from connected devices. This will pave the way for mobile operators to create a new paradigm for network operation and services. Intelligent Internet of things devices, sensors and endpoints will become a pipeline for operators to collect and process a large amount of data. With the existing 4G (LTE) network assets, operators will be able to support a variety of new and existing use cases using rich and diverse data.
From dumb pipe to data stream
With the development of 5g, operators will play a new role. For data hungry consumers, telecom companies will no longer be “dumb pipes”, but will become companies with a large amount of data, which will bring the customer experience and service structure to a new level.
However, telecom companies face challenges. The growth of 5g and IOT enabled devices will promote the generation of massive data and endless use cases. In order to deal with this problem and establish new revenue streams, telecom companies must view data from the perspective of location intelligence.
Typically, the operator has managed the session data running through the network pipeline. Data on customer and network usage is one of the unique assets owned by telecom companies. By integrating the data generated by the Internet of things with the information about customers and network usage, and enriching it through location intelligence, telecom companies can also become powerful data providers. Information can be analyzed and visualized to provide meaningful data services.
Sorting, analyzing and visualizing data can produce a large number of diverse insights. For example, mining insights from large-scale data sets will help reduce energy consumption, achieve remote surgery, guide ships into ports, drive cars, reduce crime on our streets, and improve the safety of our roads. Eventually, our city will become a happier and healthier place to live.
Telecom companies can also mine valuable geographic and mobile related data through location intelligence. With the support of significant changes in network control, quality of service and personalization, operators can provide a series of location and context aware services on millions of endpoints. For example, media companies can successfully provide context and targeted advertising with super personalized recommendations.
Extract values from data
In order to obtain the benefits of a data-driven approach, new data generated from sensors and connected devices must be correctly analyzed. Owning data is one thing for telecom companies, but extracting useful output that can guide operations is another, and telecom companies must be prepared for it.
Emphasis must be placed on developing the ability to index and fuse all data from billions of different touchpoints and make it immediately available for advanced and flexible queries. Enterprises must also use a scalable cloud and edge infrastructure with the ability to explore and analyze large amounts of data generated. This will enable telecom companies to obtain insights from massive data sets at a speed that could not be achieved before.
5g provides telecom companies with the potential to truly unlock the Internet of things on an unprecedented scale. Being able to mine, analyze and enrich key information will enable telecom companies to build a truly intelligent network supporting the Internet of things. This will allow them to start at the bottom, from a wireless connection provider to a data driver. The opportunity to provide rich services and realize innovation and open up positive change is huge.
Editor in charge: PJ